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Platform guides

How do I post to Google Business Profile with PostEverywhere?

Publish updates, events and offers to your verified Google Business Profile: up to 1,500 characters, one photo, an optional button. No video.

Updated 23 October 2026

Connect your Google Business Profile and publish posts to your business listing on Google Search and Maps.

What you need

  • A Google account that owns or manages the business on Google.
  • A verified business. Google refuses posts on an unverified business. Verify at business.google.com.

Connect

  1. Open Accounts and click Add Account next to Google Business Profile.
  2. Choose the Google account that manages the business.
  3. Google asks to let PostEverywhere "see, edit, create and delete your Google business listings". Click Continue. PostEverywhere uses this only to publish your posts and check the connection.
  4. If the account manages several businesses, pick the ones to add and click Connect selected.

Each business counts as one account on your plan. Google Business Profile is web only. The iPhone app does not support it.

Post types

Choose the Post type in the Google Business Profile card of the post editor.

Post type What you add
Update (default) Text, an optional photo and an optional button
Event A title, Starts and Ends dates
Offer A title, start and end dates. Optional: Coupon code, Link to redeem online and Terms and conditions

Times are your business's local time, as Google shows them.

Buttons

Update and event posts can have one Button: Book, Order online, Buy, Learn more or Sign up each need a Button link. Call now calls the phone number on your profile and needs no link. Offer posts have no button.

Limits

Limit
Text Up to 1,500 characters
Photo 1 per post, JPG or PNG, up to 5 MB, at least 250 x 250 pixels
Video Not supported
Event or offer title Up to 58 characters
Coupon code Up to 58 characters

Large photos are sent at a size Google accepts.

Good to know

  • Do not put phone numbers in the text. Google may reject the post. Use the Call now button.
  • Google checks every post. Most go live in a few minutes.
  • Hashtags do nothing here.
  • Google gives no per-post results, so Analytics shows no views or clicks for these posts.

Troubleshooting

Message What to do
Your Google Business Profile connection has expired Reconnect on the Accounts page
Your Google account no longer manages this Business Profile Ask the owner to add you as a manager, then reconnect
Google does not allow posts on this Business Profile yet Verify the business on Google, then try again
Google rejected this post Remove phone numbers, check Google's content rules, try again
Google could not use this photo Use a JPG or PNG between 10 KB and 5 MB, at least 250 x 250
Google Business Profile is busy right now Nothing to do. PostEverywhere retries by itself
This Google account does not manage any Business Profiles Connect again with the right Google account
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