PostEverywhere vs HubSpot Social: Which Tool is Better?
HubSpot Social is part of HubSpot's comprehensive marketing platform, offering social media management integrated with CRM and marketing automation. PostEverywhere is a dedicated social media scheduler built for creators who want AI-powered features without CRM complexity. This guide helps you choose based on your needs and budget.
PostEverywhere integrates with:
PostEverywhere vs HubSpot Social: Quick Comparison
PostEverywhere
Best for creators and businesses who want a dedicated social media scheduler without CRM or marketing automation overhead. Perfect for teams focused on AI-powered content and multi-platform scheduling.
HubSpot Social
Best for enterprises using HubSpot's Marketing Hub and CRM who want integrated social media management. HubSpot is a leading marketing platform trusted by thousands of companies for unified customer data and marketing automation. Perfect for teams needing CRM-connected social media.
PostEverywhere vs HubSpot Social Features: Side-by-Side Comparison
| Feature | PostEverywhere | HubSpot Social |
|---|---|---|
Instagram Support Both support Instagram posts and basic scheduling | ||
TikTok Scheduling PostEverywhere includes TikTok; HubSpot focuses on traditional business platforms | ||
LinkedIn Publishing Both support LinkedIn posts and scheduling | ||
YouTube Scheduling PostEverywhere includes YouTube scheduling support | ||
X (Twitter) Posting Both support X posts and scheduling | ||
AI Caption Suggestions Both platforms offer AI features; PostEverywhere includes built-in AI caption assistance | ||
Visual Content Calendar Both offer calendar views for content planning | ||
CRM Integration HubSpot excels at CRM integration and unified customer data | ||
Team Collaboration Both offer team features and approval workflows | ||
Standalone Tool PostEverywhere works independently; HubSpot is part of larger suite | ||
Affordable Pricing PostEverywhere offers standalone pricing; HubSpot requires suite subscription | ||
Marketing Automation HubSpot offers comprehensive marketing automation and workflows |
PostEverywhere vs HubSpot Social Pricing: Cost Comparison
HubSpot Social is included with Marketing Hub subscription ($800+/month). PostEverywhere is a standalone tool starting at $19/month.
| Comparison | PostEverywhere | HubSpot Social |
|---|---|---|
| Standalone Access | $19/month | Included with Marketing Hub |
| Small Business | $39/month | $800-3,200/month |
| Focus | Social media only | Full marketing platform |
| Best For | Social-first teams | Enterprise marketing teams |
💡 Cost Comparison: If you only need social media scheduling, PostEverywhere saves $9,000+/year vs HubSpot Marketing Hub (starting at $19/mo vs $800+/mo). HubSpot is excellent if you need the full marketing suite (CRM, email, automation, landing pages). Choose standalone for social-only or suite for full marketing.
Pricing from public sources as of November 2025. Always verify current pricing on official websites.
This comparison is based on publicly available information as of November 2025 and our hands-on use of both products.
Which Tool Should You Choose?
The choice depends on whether you need standalone social media scheduling or integrated marketing automation with CRM.
Choose PostEverywhere if you:
- Only need social media scheduling (no CRM)
- Want AI-powered captions and hashtags
- Need TikTok and YouTube support
- Have a budget under $50/month
- Don't need marketing automation or CRM features
Choose HubSpot Social if you:
- Already use HubSpot CRM and Marketing Hub
- Need social media integrated with customer data
- Want marketing automation workflows
- Have enterprise marketing budget ($10,000+/year)
- Need full marketing platform (email, landing pages, etc.)
🧡 HubSpot is an excellent comprehensive marketing platform trusted by thousands of companies for integrated marketing operations.
Frequently Asked Questions
Common questions about choosing between PostEverywhere and HubSpot Social
Who is PostEverywhere best for?
PostEverywhere is ideal for creators, small businesses, and agencies who want a dedicated social media scheduling tool without CRM or marketing automation complexity. Perfect for teams focused solely on social media content management and distribution.
Who is HubSpot Social best for?
HubSpot Social is excellent for enterprises already using HubSpot's CRM and Marketing Hub who want integrated social media management. It's perfect for marketing teams who need social media to connect with their broader marketing automation, lead tracking, and customer data.
Do I need HubSpot CRM to use HubSpot Social?
Yes, HubSpot Social is part of the Marketing Hub, which requires a HubSpot subscription. It's designed to work within the HubSpot ecosystem for integrated marketing. If you only need social media scheduling without CRM, PostEverywhere is a more cost-effective standalone option.
Can I switch from HubSpot Social to PostEverywhere?
Yes! Many small businesses switch from HubSpot to PostEverywhere to reduce costs when they realize they only use the social scheduling features. If you're paying for HubSpot but not utilizing the CRM and marketing automation, PostEverywhere offers dedicated social media features at a fraction of the cost.
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