Hook Engine

Viral Hook Generator for TikTok & Reels

Stop the scroll in 3 seconds. Generate high-converting hooks for your next short-form video.

Pro Tip: Combine a strong visual hook (on-screen text) with a verbal hook for 2x more retention.

Your viral hooks will appear here

Enter your topic and select a video style on the left to start generating.

What makes a hook viral?

1

Negative Bias: Humans are wired to avoid pain. Hooks that warn about "Mistakes" or "Stopping an action" often outperform positive ones.

2

Curiosity Gaps: Opening with a "Secret" or a "Hidden Hack" creates an information loop that the viewer needs to close by watching the full video.

3

The 3-Second Rule: TikTok's algorithm prioritizes "Watch Time." If you don't grab them in 3 seconds, they scroll, and your reach dies.

Best platforms for these hooks

These hook templates are optimized for high-velocity short-form video platforms where attention is the primary currency.

  • TikTok
  • Instagram Reels
  • YouTube Shorts
  • Facebook Reels