# Free FTC Disclosure Checker: Sponsored Post Compliance **Source:** https://posteverywhere.ai/tools/ftc-disclosure-checker --- [](https://app.posteverywhere.ai/signup?utm_source=tools&utm_medium=share_rail)[](https://twitter.com/intent/tweet?url=https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker&text=FTC%20Disclosure%20Checker%20-%20free%20tool%20by%20PostEverywhere)[](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker)[](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker)[](https://www.threads.net/intent/post?text=FTC%20Disclosure%20Checker%20-%20free%20tool%20by%20PostEverywhere%20https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker)[](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker&description=FTC%20Disclosure%20Checker%20-%20free%20tool%20by%20PostEverywhere)[](https://www.reddit.com/submit?url=https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker&title=FTC%20Disclosure%20Checker%20-%20free%20tool%20by%20PostEverywhere)[](https://bsky.app/intent/compose?text=FTC%20Disclosure%20Checker%20-%20free%20tool%20by%20PostEverywhere%20https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker)[](https://t.me/share/url?url=https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker&text=FTC%20Disclosure%20Checker%20-%20free%20tool%20by%20PostEverywhere)[](https://chatgpt.com/?q=Read%20https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker%20then%20summarize%20the%20key%20points%20and%20answer%20any%20questions%20I%20have%20about%20it.)[](https://claude.ai/new?q=Read%20https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker%20then%20summarize%20the%20key%20points%20and%20answer%20any%20questions%20I%20have%20about%20it.)[](https://www.perplexity.ai/search?q=Read%20https%3A%2F%2Fposteverywhere.ai%2Ftools%2Fftc-disclosure-checker%20then%20summarize%20the%20key%20points%20and%20answer%20any%20questions%20I%20have%20about%20it.)Compliance Tool # Free FTC Disclosure Checker Check if your sponsored post caption meets FTC disclosure guidelines. Analyzes disclosure presence, placement, and clarity for Instagram, TikTok, YouTube, and X. ### Paste your caption PlatformInstagramTikTokYouTubeX (Twitter)Content TypeSponsored PostAffiliate LinkGifted ProductStories/Short-formYour CaptionCheck Compliance**Suggested disclosure:** `#ad | Paid partnership with [Brand Name]` ## Check FTC compliance Paste your sponsored post caption and we'll check if it meets FTC disclosure requirements for transparency in influencer marketing. ## FTC disclosure rules for influencers The FTC requires influencers and creators to **clearly and conspicuously** disclose any material connection to a brand when endorsing or promoting products. This includes paid sponsorships, free products, affiliate relationships, and any financial incentive. Violations can result in fines of up to $50,000 per post. The disclosure must be **impossible to miss**, not buried at the end of a caption, hidden in a hashtag cluster, or visible only after clicking “see more.” The FTC recommends using **#ad** or **“Paid partnership”** at the very beginning of your caption. Track your sponsored content performance with our [engagement rate calculator](https://posteverywhere.ai/tools/engagement-rate-calculator). Both the brand and the creator are legally responsible for proper disclosure. Use our [influencer contract generator](https://posteverywhere.ai/tools/influencer-contract-generator) to formalize disclosure requirements in your brand deals and manage campaigns with [PostEverywhere](https://posteverywhere.ai/social-media-scheduler). ## What counts as proper disclosure? #### Compliant disclosures #ad, #sponsored, #paidpartnership, “Paid partnership with [Brand]”, “Sponsored by [Brand]”, “Advertisement”, placed in the first line. #### Weak (risky) disclosures #partner, #collab, #ambassador, #gifted, “Thanks to [Brand]” may not be clear enough for the FTC. Use alongside #ad for safety. #### Non-compliant disclosures #sp, #spon, abbreviations the average consumer wouldn't understand. Also: disclosures buried after 3+ lines, hidden in hashtag clusters, or only in Stories without clear text overlay. #### Platform-specific features Instagram's “Paid Partnership” label, YouTube's “Includes paid promotion” checkbox, and TikTok's “Branded content” toggle are excellent supplements but should be used alongside caption disclosure. ### Manage sponsored content professionally Use [PostEverywhere](https://posteverywhere.ai/social-media-scheduler) to schedule sponsored posts with compliant disclosures across all platforms. Generate professional [media kits](https://posteverywhere.ai/tools/media-kit-generator) and [contracts](https://posteverywhere.ai/tools/influencer-contract-generator) for your brand deals. [View Pricing →](https://posteverywhere.ai/pricing) ## How to Use the FTC Disclosure Checker 1 ### Select platform and content type Choose your posting platform and whether it's a sponsorship, affiliate, or gifted content. 2 ### Paste your caption Enter your full post caption including all hashtags. 3 ### Get compliance results See your compliance score with specific issues flagged and actionable fixes. ## FTC Disclosure Checker FAQ What are FTC disclosure requirements for influencers?▾The FTC requires clear and conspicuous disclosure of any material connection between a creator and a brand. This means using #ad or 'Paid partnership' visibly in your caption, not hidden at the end or buried in hashtags. Both the creator and the brand can be fined for violations.What happens if I don't disclose sponsored content?▾FTC violations can result in warning letters, fines of up to $50,000 per post, and legal action. Brands may also terminate contracts with creators who don't properly disclose. Instagram and TikTok can also penalize non-disclosed branded content.Is #gifted enough as disclosure?▾#gifted alone may not be sufficient. The FTC requires disclosure to be clear to the average consumer. While #gifted indicates a free product, adding #ad makes the commercial nature explicit. When in doubt, use both.Do I need to disclose affiliate links?▾Yes. Any post containing affiliate links where you earn a commission must disclose the financial relationship. Use 'contains affiliate links' or 'I earn a commission from purchases' in your caption.Does Instagram's Paid Partnership label count as disclosure?▾Instagram's built-in Paid Partnership label is excellent and FTC-approved, but the FTC still recommends adding a caption-level disclosure like #ad as a supplement, since the label can be missed by users scrolling quickly.Is this FTC disclosure checker free?▾Yes, completely free with no signup required. Check unlimited captions for FTC compliance across Instagram, TikTok, YouTube, and X. ## More Free Tools [Influencer Contract GeneratorCreate contracts](https://posteverywhere.ai/tools/influencer-contract-generator)[Media Kit GeneratorBuild your media kit](https://posteverywhere.ai/tools/media-kit-generator)[Caption AnalyzerAnalyze your caption](https://posteverywhere.ai/tools/caption-analyzer)[Sponsorship Pitch GeneratorPitch to brands](https://posteverywhere.ai/tools/sponsorship-pitch-generator)Done with the tool? Now publish it everywhere. Write once and schedule to all 11 platforms from a single dashboard, with a visual calendar and caption generation built into the editor. - Instagram - TikTok - LinkedIn - YouTube - X - Facebook - Pinterest - Threads - Bluesky - Discord - Telegram [Start your free trial](https://app.posteverywhere.ai/signup?utm_source=tools&utm_medium=cta)7 day free trial. Cancel anytime. Want to grow your social media presence? - Publish to 11 platforms at once - Schedule a month ahead - Track what works in one place [Start your free trial](https://app.posteverywhere.ai/signup?utm_source=tools&utm_medium=hero_panel&utm_content=ftc-disclosure-checker)7 day free trial. Cancel anytime. **2,831+** [4.8/5 on G2](https://www.g2.com/products/posteverywhere/reviews)