Instagram Scheduling Tool - Schedule Reels, Posts & Stories
Plan, create, and auto-post Instagram content in minutes. Schedule Reels, Stories, and feed posts with AI-powered captions, optimal timing recommendations, and a visual calendar. Perfect for creators, influencers, and brands growing their Instagram presence without the daily grind.
Who uses our Instagram scheduling tool?
From solo creators to global brands, our Instagram scheduler is built for anyone serious about growing their presence.
Creators & Influencers
Schedule Instagram Reels, feed posts, carousel posts, and Stories weeks in advance using our visual content calendar. Our AI assistant generates captions, suggests hashtags, and recommends posting times when your followers are most active. Maintain a consistent Instagram presence without the daily grind.
- • Batch-schedule weeks of Instagram content in one sitting
- • AI-powered caption and hashtag suggestions
- • Auto-post to Instagram at optimal engagement times
- • Preview your Instagram feed grid before posting
E-commerce & Brands
Schedule Instagram posts, Reels, and Stories for product launches and promotions. Publish to Instagram and other platforms from one dashboard. Upload product photos and videos, write captions with product details, and schedule them to post at optimal times. Manage multiple Instagram business accounts without switching between them.
- • Schedule Instagram posts, Reels, and Stories
- • Post to Instagram, TikTok, Facebook from one place
- • Upload images and videos for Instagram
- • Manage multiple Instagram accounts
Agencies & Teams
Manage multiple client Instagram accounts from one unified scheduling dashboard. Schedule Instagram posts, Reels, and Stories for all your clients without logging in and out of different accounts. See all scheduled Instagram content in one visual calendar. Save time by batch-scheduling Instagram content for multiple clients at once.
- • Manage multiple client Instagram accounts
- • Schedule Instagram posts for all clients in one place
- • Visual calendar shows all scheduled Instagram content
- • Batch-upload images and videos for Instagram
How Instagram scheduling works
From content creation to auto-posting, we've streamlined every step of Instagram management.
Create or upload your Instagram content
Upload photos, videos, or Reels directly from your computer. Write your Instagram caption or use our AI assistant to generate caption ideas and hashtag suggestions for your Instagram posts.
Choose your posting time
Our AI analyzes when your followers are most active and suggests optimal posting times. You can schedule for specific dates/times, use auto-queue to fill the best time slots, or publish immediately. Schedule Reels for maximum For You page visibility and Stories when engagement peaks.
Auto-publish to Instagram
When the scheduled time arrives, we automatically post to Instagram for you—no phone notifications, no manual intervention. Your Reels, Posts, and Stories go live exactly when you planned, even if you're sleeping, traveling, or focused on other work.
Review your scheduled Instagram posts
See all your scheduled Instagram posts, Reels, and Stories in one visual calendar. Drag and drop to reschedule Instagram content to different times. Edit captions and images before they go live. Make sure your Instagram feed stays consistent and on-brand.
Instagram scheduling best practices for 2025
Proven strategies to maximize reach, engagement, and follower growth on Instagram.
📊 Post Instagram Reels consistently for maximum reach
Instagram's algorithm prioritizes Reels in the Explore feed and For You page. Post 3-5 Reels weekly for consistent visibility. Use our scheduling tool to plan Instagram Reels during peak engagement windows (typically 6-9 AM and 7-9 PM in your audience's timezone). Instagram Reels can be up to 90 seconds long and support music, text, filters, and AR effects.
⏰ Schedule Instagram posts at the best times
Generally, Instagram users are most active during commute hours (7-9 AM), lunch (12-1 PM), and evenings (7-9 PM). However, the best time to post on Instagram varies by your specific audience and industry. Our Instagram scheduler lets you test different posting times to see when YOUR followers engage most. Learn more about social media scheduling best practices.
#️⃣ Hashtag strategy that actually works
Use 3-5 highly relevant hashtags (not 30 random ones). Mix sizes: 1-2 large hashtags (500K+ posts), 2-3 medium (50K-500K), and 1-2 small niche hashtags (under 50K). Our AI finds the perfect mix for your content and automatically inserts them in the first comment to keep captions clean.
🎨 Maintain visual consistency for brand recognition
Use our visual feed planner to see how your next 9-12 posts will look on your grid. Maintain consistent filters, colors, and content themes. Followers are 43% more likely to engage with accounts that have a cohesive visual identity.
📝 Hook viewers in the first 3 seconds
For Reels: Start with movement, a bold statement, or visual intrigue. For feed posts: Your caption's first line appears in the feed—make it compelling. For Stories: Use stickers, polls, and questions to boost engagement by 28%.
Everything you need to master Instagram
Powerful features that save time and help you create Instagram content that resonates.
Story & Reels Creator
Create and schedule Instagram Stories and Reels with our intuitive editor and optimal timing.
Smart Scheduling
Schedule posts at optimal times based on your audience's activity patterns.
AI Content Generator
Generate engaging captions, hashtags, and content ideas with AI assistance.
Visual Content Planning
Plan your Instagram feed layout with drag-and-drop visual calendar.
Hashtag Research
Find trending and relevant hashtags to maximize your reach and engagement.
What you can publish on Instagram
- • Feed posts and carousels
- • Stories with templates
- • Reels (where API allows)
- • Images and videos
- • IGTV content
- • Hashtags and mentions
See Instagram’s latest media specs: Instagram media requirements.
Works great with these features
Instagram scheduling FAQs
- Can I schedule Stories and Reels?
- Stories are supported; Reels support depends on Instagram’s current API. We’ll guide you in the composer.
- What image and video formats work best?
- We’ll flag recommended ratios and file sizes for feed, stories, and reels during upload.
- Do you suggest best times to post?
- Yes. We analyze engagement patterns and suggest optimal time slots per audience.
- Can my team review content before publishing?
- Use approvals and comments to keep quality high and ensure brand alignment.
- How many posts can I schedule at once?
- You can batch and queue content weeks in advance from the calendar, then drag to reschedule as plans change.
- Do you support recommended specs?
- Yes. The composer shows current aspect ratios, dimensions, and file size guidance for posts, stories, and reels.
Ready to grow your Instagram presence?
Join thousands of creators and businesses who use PostEverywhere to create, schedule, and analyze their Instagram content.
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